A double sided enamelled metal W. H. Smith sign of 'The Newsboy'

A double sided enamelled metal W. H. Smith sign of 'The Newsboy', within a painted oak frame fitted with a cornice and three metal hanging rings, 87cm wide, 20cm deep, 112cm high

The W. H. Smith Archive

The iconic W H Smith newsboy emblem was designed for Smith’s in 1905 by the artist Septimus E. Scott (1880-1966). Scott went on to design railway posters and illustrations including for other well-known brands such as Rowntree and Wincarnis.